Comparison
Cool Analytics vs PostHog
An all-in-one product analytics suite: events, session replay, feature flags and experiments. Here's how PostHog stacks up against Cool Analytics, honestly — including when it's the better pick.
The short version
Pick Cool Analytics if you want cookieless analytics you can read at a glance — a live map, every visitor's journey and plain-English insights — from $3/mo. Pick PostHog if you need session replay, feature flags or experiments.
Feature comparison
| Cool Analytics | PostHog | |
|---|---|---|
| Entry price | From $3/mo (10k events) | Free up to 1M events, then usage-based |
| Free tier | 7-day free trial | yes (1M events) |
| Cookies / consent banner | No cookies, no consent banner needed | Uses cookies by default (cookieless mode available) |
| Script size | ~3 KB | Large |
| Realtime view | yes (live events) | |
| Per-visitor journeys | yes (person profiles) | |
| Plain-English insights | ||
| Custom events & revenue | ||
| Self-hosting | Hobby deploy | |
| Data retention | 1–5 years, by plan | Depends on plan |
Price at your traffic
Monthly price at the same volume. PostHog counts pageviews or events depending on plan; Cool Analytics counts events (pageviews plus custom events).
| Monthly traffic | Cool Analytics | PostHog |
|---|---|---|
| 100k | $5/mo | Free |
| 1M | $11/mo | Free |
Where PostHog is strong
- Huge free tier.
- Session replay, feature flags and A/B tests in the same product.
- Powerful for product teams.
Where it falls short
- Built for engineers; lots of setup.
- Usage-based billing can be hard to predict.
- Cookies by default.
Why people switch to Cool Analytics
- You want website analytics, not a product-analytics platform.
- Predictable, flat pricing.
- Readable in seconds, no query building.
When PostHog is the better choice
- You need session replay, feature flags or experiments.
- You're analysing in-app product behaviour, not website traffic.
We don't do funnels, heatmaps, session replay, A/B tests or self-hosting. If you need those, a broader tool is a better fit.
Switching takes a minute
Add one line to your site's <head>, run both tools side by side for a few days if you like, then remove the old one. Step-by-step guides: Next.js, WordPress, Shopify, Webflow and more.
FAQ
Is PostHog overkill for a website?
Often, yes. PostHog shines for in-app product analytics. For website traffic, sources and conversions, a lighter tool is quicker to read.
Does Cool Analytics have session replay?
No. We show each visitor's page-by-page journey, but not screen recordings.
Last checked 2026-10-11. PostHog details from posthog.com; prices change, so check their site before deciding. Looking for more options? See the best PostHog alternatives.
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