PostHog alternatives
The best PostHog alternatives in 2026
An engineering-focused product suite with a big free tier — overkill for a marketing site. If that's not quite right for you, here are 6 alternatives worth a look — what each is good at, what it costs, and who it suits.
Why people look for a PostHog alternative
- Built for engineers; lots of setup.
- Usage-based billing can be hard to predict.
- Cookies by default.
1 · Our pick
Cool Analytics
Cookieless website analytics with a live world map, every visitor's journey page by page, and insights written in plain English. About 3 KB of script, no consent banner, and custom events with revenue on every plan.
- ✓ You want website analytics, not a product-analytics platform.
- ✓ Predictable, flat pricing.
- ✓ Readable in seconds, no query building.
From $3/mo · 7-day free trialCool Analytics vs PostHog
2
Cloudflare Web Analytics
Free and lightweight, but sampled and without custom events.
Best for: You only need rough traffic numbers for free.
3
Vercel Web Analytics
Zero-config on Vercel, but tied to the platform and billed per event on Pro.
Best for: Your site is on Vercel and you only need basic numbers.
Hobby included; Pro $0.03 per 1k eventsvs Cool Analytics
4
Pirsch
German, cookieless and close on price — from $6/mo.
Best for: You need server-side tracking without a client script.
From $6/mo (10k pageviews)vs Cool Analytics
5
Mixpanel
Best-in-class product analytics — but built for apps, not marketing sites.
Best for: You're analysing in-app behaviour: funnels, retention, cohorts.
Free up to 1M events, then meteredvs Cool Analytics
6
Google Analytics
Free and extremely deep, but cookie-based, heavy and famously hard to read.
Best for: You run Google Ads and depend on conversion import and audiences.
Free (GA4 360 is enterprise-priced)vs Cool Analytics
How to choose
- Privacy: if you want to drop the cookie banner, pick a cookieless tool.
- Depth vs clarity: product suites answer more questions but take longer to read. Website analytics answers the daily ones in seconds.
- Price at your traffic: compare at your real monthly volume — entry prices hide big differences at 100k and 1M.
- Hosting: if you must self-host, choose an open-source tool; if you'd rather not maintain servers, choose hosted.
FAQ
What is the best PostHog alternative?
It depends on what you need. For cookieless website analytics with a live map, per-visitor journeys and plain-English insights at a low price, Cool Analytics is a strong pick from $3/mo. If you need you need session replay, feature flags or experiments, look at the broader tools in this list.
Why look for an alternative to PostHog?
Built for engineers; lots of setup. Usage-based billing can be hard to predict.
Do these alternatives need a cookie banner?
Cookieless tools like Cool Analytics, Plausible, Fathom and Umami are designed so you don't need one in most cases. Tools that set cookies by default usually do.
Prices last checked 2026-10-11 from each vendor's website and may have changed since.
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