Comparison
Cool Analytics vs Cloudflare Web Analytics
Cloudflare's free, privacy-friendly traffic analytics. Here's how Cloudflare Web Analytics stacks up against Cool Analytics, honestly — including when it's the better pick.
The short version
Pick Cool Analytics if you want cookieless analytics you can read at a glance — a live map, every visitor's journey and plain-English insights — from $3/mo. Pick Cloudflare Web Analytics if you only need rough traffic numbers for free.
Feature comparison
| Cool Analytics | Cloudflare Web Analytics | |
|---|---|---|
| Entry price | From $3/mo (10k events) | Free |
| Free tier | 7-day free trial | |
| Cookies / consent banner | No cookies, no consent banner needed | No cookies |
| Script size | ~3 KB | Small beacon |
| Realtime view | Limited | |
| Per-visitor journeys | ||
| Plain-English insights | ||
| Custom events & revenue | ||
| Self-hosting | ||
| Data retention | 1–5 years, by plan | 6 months |
Price at your traffic
Monthly price at the same volume. Cloudflare Web Analytics counts pageviews or events depending on plan; Cool Analytics counts events (pageviews plus custom events).
| Monthly traffic | Cool Analytics | Cloudflare Web Analytics |
|---|---|---|
| 10k | $3/mo | Free |
| 100k | $5/mo | Free |
| 1M | $11/mo | Free |
Where Cloudflare Web Analytics is strong
- Free.
- Includes Core Web Vitals.
- Easy if you're already on Cloudflare.
Where it falls short
- Data is sampled after a short window.
- No custom events or goals.
- Shallow reports and 6 months of history.
Why people switch to Cool Analytics
- Unsampled numbers you can trust.
- Track signups and purchases with custom events and revenue.
- Visitor journeys and a live map.
When Cloudflare Web Analytics is the better choice
- You only need rough traffic numbers for free.
We don't do funnels, heatmaps, session replay, A/B tests or self-hosting. If you need those, a broader tool is a better fit.
Switching takes a minute
Add one line to your site's <head>, run both tools side by side for a few days if you like, then remove the old one. Step-by-step guides: Next.js, WordPress, Shopify, Webflow and more.
FAQ
Is Cloudflare Web Analytics sampled?
Cloudflare documents that data is aggregated and sampled after an initial period, and queries can be sampled.
Can I track custom events in Cloudflare Web Analytics?
Not currently. Cool Analytics supports custom events and revenue with hb.track().
Last checked 2026-10-11. Cloudflare Web Analytics details from developers.cloudflare.com; prices change, so check their site before deciding. Looking for more options? See the best Cloudflare Web Analytics alternatives.
More comparisons
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